Backpacks
Backpack in original camo design of resistant 600D polyester, with zipper closure, headphone outlet, front pocket and elastic mesh pockets on the sides. Accessories in black, with adjustable shoulder straps with padding. Product materials: Polyester 600D Colours Available: Brown , Green Product Size: 30 x 40 x 18 cm MOQ: 40
Backpacks
Backpack trolley in resistant polyester 600D in cheerful bicolor design. With solid carrying handle, 2 double handle pockets with strap for easy opening and front pocket. Wheel cover accessory with velcro fastening, reinforced corners, padded back and adjustable shoulder straps with padding. Features Resistant polyester 600D With solid carrying handle 2 double handle pockets with [...]
Backpacks
Backpack in resistant polyester 600D of bold design in a varied range of colors. With headphones outlet, double handle zipper closure with strap for easy opening. Elastic mesh pockets on the sides, with reinforced corners and black accessories. Ergonomic and adjustable shoulder straps with padding. Features Resistant polyester 600D Headphones outlet Double handle zipper closure [...]
Backpacks
Backpack in resistant polyester 600D of bold design in a varied range of colors, with zipper closure and front pocket. With reinforced corners, handles with strap for easy opening and accessories in black. Padded back and adjustable shoulder straps with padding. Features Resistant polyester 600 Zipper closure Front pocke Reinforced corners Handles with strap for [...]
Backpacks
Backpack by Antonio Miró in resistant polyester 1680D of sober design in black color. With zipper closure, front pocket and reinforced metal handle. With ergonomic back padding and shoulder straps, Including an inside padded Notebook compartment of up to 15 inches and a tablet compartment up to 12 inches. Inside covers for pens and smartphones. [...]
Backpacks
Orizons technical backpack made of resistant 420D polyester and attractive color scheme. With double puller with the brand logo and front pockets. Resistant, matching color padded handle with adjustable nylon reinforcements on closures and reinforced corners. Backrest with ergonomic padding, with adjustable waist straps and buckle closure. Padded shoulder straps with adjustable shoulder straps and [...]
Backpacks
Backpack by Antonio Miró in resistant 600D Nylon. Sober design, with zipper closure, front pocket and reinforced handle. With ergonomic back padding and shoulder straps, Including an inside padded compartment up to 15 inches laptops and pen sleeves. Buckle safety closure on shoulder straps and elastic mesh pocket on the side. With the brand logo [...]
Backpacks
Backpack by Antonio Miró in resistant polyester 1680D and PU leather. Sober design, with zipper closure, front pocket and reinforced handle. With ergonomic back padding and shoulder straps, Including an inside padded compartment up to 15 inches laptops and pen sleeves. With the brand logo on front. Features Backpack by Antonio Mir³ Resistant polyester 1680D [...]
Backpacks
Backpack by Antonio Miró in resistant polyester 1680D and PU leather. With zipper closure, front pocket and reinforced handle. With back padding and shoulder straps, Including a padded inside compartment for laptops up to 15 inches and an inside pocket for storing CDs, pen and card holder covers. With the brand logo on front. Features [...]
Backpacks
Multi purpose, document bag/backpack in resistant denim polyester 600D. Urban design with anti theft pocket, including USB connection for mobile devices charging (cable included, auxiliary battery not included) and a padded compartment for laptops up to 17 inches size. Reinforced gussets, with security buckle closure and compartments with double zipper pullers. Padded, adjustable shoulder straps [...]
Backpacks
Multi purpose backpack in resistant two-tono polyester 300D. Urban design, including anti theft pocket with RFID (Radio Frequency Identification) security technology that keeps card data safe. Main compartment with safety buckle closure and a padded compartment for laptops up to 15 inches size. Adjustable, padded shoulder straps. Features Multi purpose backpack Resistant two-tone polyester 300D [...]
Backpacks
Multi purpose bag with light indicators, in resistant two-tone polyester 600D. Urban design, including blinking and steady lights, with 3 lighting modes. Main compartment with double puller zipper, with padded, adjustable shoulder straps and padded back. Battery powered (button cells included). Product materials: Polyester 600D Colours Available: Grey Product Size: 30 x 43 x 13.5 [...]
Backpacks
Multipurpose backpack in resistant denim polyester 600D. Urban design, including watertight, isothermal compartment with PEVA covering for lunchbox. Main compartment with safety buckle closure and side mesh pockets. Adjustable, padded shoulder straps. Features Multipurpose backpack in resistant denim polyester 600D Urban design with handle Front zippered fridge pocket size 30 x 20 x 13cm with [...]
Backpacks
Introducing our Microfibre Backpack: A lightweight and versatile drawstring bag featuring vibrant full-color customization. Ideal for everyday essentials with a touch of personal flair.
Stay organized and protected on-the-go with the High Sierra Fairlead 15 Computer Backpack. Carry your laptop securely in the padded compartment while staying hydrated with the mesh water bottle pocket. Perfect for daily commutes or travel adventures.
Protect your gear in style! The High Sierra Fairlead travel duffel also can be worn as a backpack. It comes with padded carry handles, quick release shoulder straps, zip accessory pocket, a quick stash exterior velcro pocket, and compression straps for added durability. 64L capacity. 2-in-1 bag can be carried as a duffel or a [...]
Promotional Backpacks: A Powerful Branding Tool
Promotional backpacks are an effective way for your business to gain exposure and foster brand recognition. They are practical, versatile items that can showcase your brand wherever the recipient goes. From students to professionals, commuters to adventurers, promotional backpacks offer a large surface area for your logo and provide excellent brand visibility.
Recent Trends in Promotional Backpacks in Australia
Minimalist and Sustainable Designs
Minimalism is dominating backpack design, with sleek, neutral-toned styles favoured over bulky, technical shapes. This shift towards understated aesthetics is especially popular among urban commuters and professionals. Consumers are also increasingly conscious of sustainability, with eco-friendly designs on the rise. Custom leather bags, recycled plastics, organic cotton, and biodegradable materials like mycelium leather are gaining traction.
Smart and Customisable Features
The market is seeing an increase in smart backpacks with innovative features such as interior lights, wireless charging, power banks, and real-time tracking tools. Customisation is also a key trend, with 55% of consumers willing to pay more for personalised options. Anti-theft backpacks, featuring slash-proof materials and hidden zippers, are another popular choice, addressing consumers' security concerns.
Practicality and Visual Appeal
Practicality remains essential, with multiple pockets, organisers, and adjustable padded straps topping the list of desirable features. Visual appeal is also a priority, with 60% of consumers seeking eye-catching designs. This trend transcends gender, with 61% of women and 59% of men valuing aesthetics.
Popular Printing Techniques
When branding promotional backpacks, consider the following printing techniques to ensure durability and visual appeal:
- Screen Printing: This cost-effective method uses ink to create a 3D effect, making it ideal for designs requiring bright colours. It is commonly used for children's backpacks.
- Digital Inkjet Printing: This technique is perfect for large quantities and short construction periods, offering high printing efficiency.
- Embroidery: Embroidery adds texture and a premium feel to your logo, making your brand stand out.
- Single-Colour Print: This durable finish feels 'painted on' and is a cost-effective option for simple designs.
Recommended for
- Employee Gifts: Promotional backpacks make excellent gifts for employees, especially those who travel, boosting morale and turning your staff into brand ambassadors.
- Giveaways and Contests: Using promotional backpacks as prizes creates positive associations with your brand and ensures regular brand exposure.
- Events: Providing custom backpacks at community events, school functions, or promotional events fosters a unified look and builds brand recognition.
- Custom Food Storage Containers: Pairing your backpack with a custom food storage container creates an appealing gift set for students and professionals.
Frequently Asked Questions
Q: What features should I look for in promotional backpacks?
A: Practicality and comfort are key. Look for multiple pockets, organisers, adjustable padded straps, and padded backs. These features ensure regular use, providing maximum brand exposure.
Q: Are promotional backpacks available in different styles and materials?
A: Yes, variety is essential in this market. You can choose from over 400 styles and various materials, including cotton, polycanvas, and polyester, to suit your target audience and budget.
Q: Can I get help with the design process?
A: Absolutely. We offer personalised assistance to ensure a unique and professional result. Our team can help with artwork revision or design a logo from scratch.
Q: Are promotional backpacks expensive?
A: Promotional backpacks cater to all budgets. With options for bulk buying and low minimum quantities, they are an accessible and effective marketing tool.
Pairing a promotional backpack with a custom food storage container or travel accessories creates a gift set that is appealing to both students and professionals. Explore our range of Branded Travel Bags and Custom Everyday Bags to discover how you can maximise your brand's exposure with these practical promotional items.